Comcast formed Comcast Interactive Media (CIM) in 2005 to create and grow the Company’s Internet businesses including the portal. Comcast owns and operates various entertainment shopping movie video sports travel and gaming sites. Some of Comcast’s most popular online properties are Comcast net and. We ordain take a be at the Company’s various online verticals below.
ShoppingThrough the affiliate offers comparison shopping on a wide range of products from computers to furnitures to jewelry to clothing.
Travel provides travelers to search over 100 sites for air hotel and car rental deals. The engine providing his functionality is Kayak a.
Movies Comcast has acquired the largest movie ticketing service in the US. Fandango is a top online brand and destination which 4-5 Million people tour every month to learn about movies and purchase theater tickets. Fandango has long-term exclusive relationships with many national theater chains that give it a consistent unique and dedicated audience of entertainment-oriented consumers.
It sells tickets of opproximately 15,000 screens and 1,300 theaters. It also entertains and informs moviegoers with reviews commentary and trailers and offers the ability to quickly select a enter plan where and when to see it and buy tickets up to 45 days in advance.
Entertainment is an entertainment place providing the latest daily news and celebrity inside information in a fun irreverent tone. E! Online presents up-to-the-minute entertainment news original features speak music and movie reviews live-event coverage and for film. TV and music enthusiasts. E! Online attracts approximately 2.5 million unique U. S users per month according to Nielsen//NetRatings.
Fancast com is a new national online destination that enables consumers to search discover manage and apply their entertainment experience across many devices and channels including television computers. DVDs and wireless services.
Lifestyle is a destination for women 18-49 with a passion for the best in relatable and inspiring lifestyle programming. The site has a blog offers it various television shows / videos online and has recently launched an online-store.
Video Ziddio is an online and ON DEMAND bring for the entertainment enthusiast. Ziddio has partnered with recognized brands to give quality content. Users are allowed to rate a video share their videos or participate in contests. Recently it has entered into partnership with Facebook to allow users to act and share their videos. This partnership ordain aid in increasing the quantum of UGC video and traffic to Ziddio.
Comcast net recently launched a video site with lots of content from Comcast properties related videos personal playlists categorization lists of the most recent and most played clips. Clips can also be shared by email and expanded to full screen. The site is currently in alpha and a full launch is planned probably for Comcast subscribers only.
Sports provides the latest news information scores updates standings etc on NHL. MLB. NBA. NHL. College Sports. Motor Sports. Golf. Tennis. Soccer. Boxing etc. CIM also operates Comcast SportsNet which is composed of eight regional sports networks: Philadelphia. Chicago. Comcast Mid-Atlantic. West. New York. The Mtn.. CSS and Local Detroit. The place provides information on local sporting events including professional minor unify college and high school sports as come up as sports news analysis etc.
GamingGameinvasion net is part of Comcast’s larger gaming offerings for both casual gamers and hard core gaming enthusiasts. Comcast’s casual gaming service allows users to look for and find – with both online and downloadable options – their favorite casual games through easy-to-browse categories such as kids bedevil casino card and action games.
Comcast’s casual gaming offerings are available at playgames comcast net. Comcast also offers Games on bespeak a powerful easy-to-use application that streams PC CD-ROM games with a single click offers tons of ways to watch with exclusive broadband video on G4TV com heaps of VOD mobile content and more podcasts than any other network in America.
Autos provides a platform for both Private and Professional automotive sellers to showcase their vehicles to a broad national audience. It also provides various tips and advice on the automobiles. Today. Vehix com represents more than 1,500 dealers in over 50 markets hosting a real-time online inventory of over 350,000 new and used vehicles.
OthersComcast also operates a host of sites that are move of its cable communicate and is focused on entertainment sports news kids etc for example is the first and only 24-hour preschool destination available on TV on demand and online for kids ages 2-5 and their parents and caregivers. It was created as a partnership between Comcast. HIT Entertainment. PBS and Sesame Workshop.
is a new advertising-supported multi-platform communicate that is the world’s do destination for horror offering the best of modern horror films streaming video and original circumscribe on video on demand online and mobile devices. CIM operates that helps circumscribe providers and Video sites to manage their broadband media efficiently. It also gives the client tools to connect protect sell and announce against their circumscribe.
The Company through its Comcast net offers information on etc. Comcast net has also launched Widgets for Fan Video. defy and TVPlanner.
Gaps in Comcast’s PortfolioComcast has significant presence in the entertainment lay. The affiliate as discussed above is show in a be of verticals and could come up believe focusing on its areas of strength rather than diversifying too thin. The Company is looking at building online communities around entertainment sites (music movies gaming and videos). It hopes to supplement its programming circumscribe and high go Internet to build and grow its online properties.
The Company has strong presence in the entertainment space and could believe acquisitions to increase its online entertainment portfolio. Overall it seems like Comcast via partnerships and through its own efforts is trying to be show in every vertical possible. To create considerable presence in jaunt. Finance. Jobs etc.. Comcast has done deals with some of the largest players in each space. These are relatively lighten integrations and probably don’t require much energy or investment on Comcast’s move. The core of the strategy remains entertainment and whatever acquisitions Comcast makes would necessarily go from that space.
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